Freedom Reigns iCandy Sport Blooms This Spring


The Freedom Reigns iCandy Sport collection has arrived as the first gift of Spring, and it’s certainly a day brightener. With lines and colors that remind us of Formula 1 cars, jetpacks and PowerWheels, the iCandy collection gets at something inherently boyish and playful.

Outside of the basics of color and font, one should really appreciate the wider than usual spandex band across the waist – it’s more comfortable! The soft cotton in the pouch and rear of the briefs is equally geared towards the comfort men want.

The iCandy Sport collection comes in Aqua and Navy styles in super soft 95% cotton/5% spandex blend briefs ($28.50), and a special Aqua jock ($30.00), updated with 95% modal/5% spandex.

The Freedom Reigns iCandy Sport Jock fits right into this fun and bright collection. With the same, wider than usual spandex band, and similarly comfortable looking pouch, the rear of the jock is designed more to lift and show off some butt cleavage, rather than to leave you completely open. Let’s call it a more conservative man’s jock.

Styles are available in sizes S-XL.

Will this new butt cleavage trend continue?  Let us know your thoughts by commenting below or tweeting @underwearexpert.

For more information, go to: Freedom Reigns



Photo credit: Freedom Reigns

Sponsored by: Freedom Reigns


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