To survive the scorching days of August, you’ll need briefs produced from lightweight fabrics that keep you cool as a cucumber and sexy as a stallion.

Lace underwear for men. Hate it or love it, we’ll allow you that, but it’s definitely out there and very well could be coming to a man near you.

The Joe Snyder Journal Mini Cheek Brief takes a stab at a daring design, and definitely scores. The fun underwear is not like anything else out there, and will surely get you noticed.

The Joe Snyder Pride Frame Cheek is certainly cheeky, but is it comfortable enough to wear every day?

Get Underwear News: Flaunt your patriotism this July 4th (if you live in the USA, that is) with our Red, White and Blue picks.

Can you believe that July is almost upon us?! Yikes. Well, if you’re like us and feel that June has flown by much too quickly, we’ve rounded up some of the best underwear releases of this month just for you.

In honor of the end of Gay Pride season around the country (and Gay Pride Weekend in our home turf of New York), we’ve scoured The Underwear Expert for our favorite red, orange, yellow, green, blue and purple underwear. Take a look, and Happy Pride from us here at The Underwear Expert.

Whether you wear the colors of the rainbow on your sleeve, or under your pants, it’s important to wear them somewhere if you’re celebrating Pride month. Check out our top Pride picks here.

We talk with Joe Snyder’s general manager, José Vargas about the history and future of the brand.

Juan Esteban sizzles in these photos for Joe Snyder’s Pride Frame collection. Check them out and let us know which is your favorite!

Joe Snyder has been a brand in the making since 1958, no small feat in the men’s underwear industry. The brand celebrates its exceptional heritage and longevity with a new collection, Pride Frame, in a video titled “Joe Snyder: Stronger Than Ever 2012″ featuring Juan Esteban.

Firemen and lifeguards beware — you’ll have a hard time standing out this summer because as far as we can tell, red is the men’s underwear color of the summer, and with jocks like these, nobody’s gonna want to cover them up.