Croota

Casual Color: Croota Spring Campaign
on April 13, 2013 at 4:00 am / in Alex Malikov, Croota, Model Photos

Casual Color: Croota Spring Campaign

The Croota spring campaign features a number of the Australian based brands colorful new styles released this season in a photo series shot by Alex Malikov.

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Croota Night Runner Trunk
on March 16, 2013 at 7:00 am / in Croota, Trunks, Underwear Reviews

Croota Night Runner Trunk

The Croota Night Runner trunk combines bold style with functional construction. Made from 95% cotton and 5% spandex, the Night Runner is part of Croota’s expanding collection of low-rise trunks.

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Croota Introduces Traveler Boxer Shorts
on February 13, 2013 at 12:00 pm / in Boxer Shorts, Croota, New Arrivals

Croota Introduces Traveler Boxer Shorts

Croota introduces its first line of boxer shorts that showcase a distinctive pattern print on either a silky white or navy blue background. Now available, the Croota Traveler Boxer Shorts offer a comfortable and relaxed fit.

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Save Your Ass with the Croota Hipster
on January 7, 2013 at 6:00 am / in Croota, Shop Talk

Save Your Ass with the Croota Hipster

Croota offers a comprehensive collection of men’s underwear including the usual favorites like briefs, boxer briefs, and trunks. They manufacture something else, however, that not only sets them apart but accounts for half of their overall sales. The brand, launched in 2006, specializes in the Hipster cut, which is more or less a hybrid of both the brief and the trunk. What truly sets this style apart is the combination of the style, sewing and accents which work together to lift and separate your ass[ets].

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Croota’s Pattern Breaker Bikini
on October 22, 2012 at 6:00 am / in Briefs, Croota, Underwear Reviews

Croota’s Pattern Breaker Bikini

Croota’s Pattern Breaker Bikini is certainly intended for a fun night out, and gives you all the comfort, style and range of motion you could ever need.

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August’s Mens Underwear
on August 31, 2012 at 10:00 am / in 2xist, Andrew Christian, Barcode Berlin, Bayou Beau, Boxer Briefs, Briefs, C-IN2, Calvin Klein Underwear, Croota, Expert Opinion, Hanro, Jockstraps, Long Underwear, New Arrivals, Papi, Rufskin, teamm8, Trunks, UNDER Underwear

August’s Mens Underwear

August came and went faster than any of us would have liked. We saw tons of great new releases this month, though, so there’s nothing to be sad about!

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Expert Picks: Real Men Wear Pink
on August 21, 2012 at 8:00 am / in 2eros, 2wink, Addicted, Andrew Christian, aussieBum, Boxer Briefs, Briefs, BumChums, Cover Male, Croota, Jockstraps, Pump, teamm8, Trunks, Underwear Trends

Expert Picks: Real Men Wear Pink

The enticing appearance of pink underwear will surely get you noticed as summer winds down. It’s a perfect color for tanned and lighter skin tones, so wear it as your tan fades and look darn good whether you’re pasty white or a bronzed god.

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Croota Debuts Night Surfer Trunk
on August 16, 2012 at 8:00 am / in Croota, New Arrivals, Trunks

Croota Debuts Night Surfer Trunk

Australian brand Croota releases Night Surfer, a stylish collection of trunk, which showcases the company’s signature low-rise cut.

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Croota’s New Trunk Revels at Night
on August 15, 2012 at 8:00 am / in Croota, New Arrivals, Trunks

Croota’s New Trunk Revels at Night

Croota releases Night Runner, a new trunk that features the Australian brand’s signature low-rise cut.

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Underwear Fit for Olympians
on August 14, 2012 at 11:00 am / in 2xist, Boxer Briefs, Briefs, C-IN2, Calvin Klein Underwear, Croota, Jockstraps, Papi, Puma, Rated M, Rufskin, Saxx, Tommy John, Trunks, Under Armour, Underwear Trends

Underwear Fit for Olympians

Now that the 2012 Summer Olympic games are over, it’s time for you to start training for the next games. You’ll need highly supportive, breathable underwear for those intense workouts.

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BOOTY BREAK! All Booty, All the Time
on July 17, 2012 at 8:00 am / in Croota, Expert Opinion, Michael Kors

BOOTY BREAK! All Booty, All the Time

Safe for work, but not safe for productivity, Booty Break serves up booty, booty, booty all day and all night. Which booty will you be spending your day with?

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Australian Croota En Route to States
on March 9, 2012 at 8:00 am / in Croota, Shop Talk

Australian Croota En Route to States

Get Underwear News: Croota, one of Australia’s most dynamic brands (it’s known for their fantastic hipster cut–think half way between a brief and trunk), is about to move some of its operations to the United States, in a response to increased stateside sales. Since it was founded in Sydney, Australia in July 2006 and has continually emphasized its Aussie bent, [...]

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Croota

Since the brand was founded in Sydney, Australia in 2006, Croota has emphasized an Aussie influenced design toward men’s underwear. Croota provides a wide range of colorfully stylish designs and low-rise cuts that make a sexy, bold statement. Offering briefs, boxer briefs, thongs and jockstraps, Croota is well known for its hipster cut—a combination of a brief and trunk.

Because of Croota’s wide product assortment, the brand attempts to offer a style and cut designed to meet everyone’s needs and lifestyle. Croota was originally conceived to offer fashion savvy solutions for men who have grown accustomed to wearing ugly, saggy underwear. Sang Croota, the brand’s creative designer and business director, leads the company’s creative vision.

Based in Huntington Beach, California, where the company opened a warehouse in 2012 to dispatch orders more quickly in the United States, Sang Croota draws much of his design inspirations from the scenery of the beach. Croota Underwear often features Aussie-inspired floral prints or bright colors. Offering consumers additional variety, Croota adds new styles and cuts every three to four months.

For a sexy definition, Croota Underwear gives a low-rise cut showcasing your natural curves. To achieve a body defining fit, Croota uses a cotton blend paired with fabrics such as elastane or polyurethane to provide ideal support and stretch. The brand encourages its consumers to select its products that are half-size bigger if they want to feel snug.

In addition to men’s underwear, Croota provides loungewear, tank tops, head gear and swimwear. The Croota swimwear range is made from a stretch microfiber fabric that offers quick-drying properties and a body-hugging fit.