Underwear illustrations give us the best of both worlds: style, contrast, color, and great designs. Our list of graphically oriented looks won’t disappoint.
Join us in a new segment we are calling “model thoughts.” Once a month, we find out the deep thoughts our models are having on seasonally topical issues.
The Björn Borg Generation X Collection features a classy and appealing pattern of Xs across the underwear, and comes in styles with varying leg lengths.
The Björn Borg #SwedishMissions video challenges skaters to skate for love in their Björn Borg underwear. The vid shows the 8000 meter-long Skateathon race.
The ever-popular use of color contrast uses basic colors for lining and stitching, or complimentary hues in fabrics to help colors pop and be eye-catching.
Nothing spells a page-turner like a list of literary underwear. We’ve taken the liberty of guessing what our favorite 15 literary characters would wear.
When it comes to what you wear down there, it’s never exactly the same. The fabric of our underwear comes in many blends and we’ve assembled quite the list.
Welcome friend, I have foreseen your arrival. Sit down here and drink some tea. You and I shall assess your soul with Underwear Astrology ($5 a reading).
Marketing in the internet era has changed, and underwear marketing is no different. We look at some of the best strategies around to see what’s on the rise.
Summer is just heating up and our favorite brands are getting in the spirit of the season by releasing tons of swimwear! See this week in men’s underwear.
What goes around comes around. Our latest trend story looks at the Retro Styles out today. Some are new takes, others are old classics. All are awesome
Step out in the Bjorn Borg Crystal Clear boxer briefs and trunks. Flecked with little diamond images across all the fabric shows off your high society ways.
We cannot get enough of Bjorn Borg’s patterns. The Toxic Check collection, available as a boxer short and boxer brief, puts a spin on the classic plaid.
Bjorn Borg is one of the best when looking at design and color. The Atomic Collection is no different, featuring a radial pattern and starburst-like shapes.
The Bjorn Borg Up In Smoke look features a hipster-esque pattern in two colors, both colorful and comfortable. It includes a boxer short and boxer brief.
More About Bjorn Borg Underwear
If you’re looking for a totally awesome mashup of men’s athletic underwear and incomparable style, Bjorn Borg underwear is the brand for you! Inspired by the success of the tennis player of the same name during the late 1970’s, Bjorn Borg underwear has become one of the most popular men’s designer and athletic underwear in Sweden, and across Europe and internationally as well.
The success of the Bjorn Borg underwear comes hand in hand with the fame of the brand’s entire clothing line, though it’s mostly men’s athletic underwear that’s “proving to be the star of the team.” Bjorn Borg innovates with their underwear, and continues to push the envelope with new products that break away from traditional underwear design. Their designs boast vital improvements in support and comfortability with simple, clever changes, such as slightly more snug and stretchable fabrics, fly-free pouches and less obtrusive waistbands.
As athlete-oriented as the brand may be, Bjorn Borg’s stylish designs and vibrant color palettes also make it a leader in men’s designer underwear. The brand believes there’s something to be said for underwear that can help you get the job done, but especially for underwear that can make you look good doing it! When it comes down to it, Bjorn Borg underwear rocks the men’s fashion and underwear industry with the strength of the backhand swing of the tennis player, Bjorn Borg himself.