You WILL be Addicted to this Video!


Barcelona-based brand Addicted is making a splash this summer with a full line of swimwear and a provocative campaign to match, with three models getting rowdy around the pool in some colorful looks from the collection.

A sister company of ES Collection, Addicted strives for a younger, more daring yet affordable approach. The brand has released the occasional swimwear pieces, but this collection marks the debut of their first full swimwear line.

The three models, Alexander Dennis Simerano, Alioth García and Acorán Montesdeoca, suit up and get wet and wild around the pool, captured on film by photographer Joan Crisol.

Check out the campaign video above, and be advised if you find yourself watching on repeat—you might be addicted.

SHOP Addicted swimwear, available at

For more information about this brand: Addicted