In case you weren’t aware, underwear is a sexy subject. Because of the sex appeal of undergarments, most underwear ads focus on the image of the model, doing away with traditional advertising tools like a slogan. Some underwear brands, however, do use catchy slogans. There’s something to be said for doing things the old-fashioned way, so we picked out the top 5 men’s underwear slogans. Check them out below and let us know if you remember these ads.
Just wait’ll we get our Hanes on you.
Because there’s nothing creepy about giving your dad underwear advice for pleasing your mom, Hanes debuted this classic ad in 1992.
Nothing Comes Between Me and My Calvins
A long time ago, Brooke Sheilds was doing commercials for Calvin Klein. “Nothing comes between me and my Calvins,” she would claim. Mark Wahlberg turns the old slogan around for men’s underwear with the help of Kate Moss.
No Shirt, No Shoes, No Problem
Ginch Gonch reminds us that our underwear is what really counts.
For Successful Living
Diesel expanded on its slogan with its Portraits For Successful Living series.
Change Starts With Your Underwear
Pact is committed to supporting global causes. The people at Pact believe that they can change the world with underwear, and we’re excited to see what they do.
Photo Credit: Calvin Klein Underwear, Diesel, Ginch Gonch, Hanes, Pact