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Youtube fitness trainer and underwear model Philip Fusco, who we recently chatted up, teamed up with FU e=fu8 underwear for a campaign photo shoot. The campaign and accompanying BTS Philip Fusco video is to promote two new styles of underwear that were actually the result of a quasi-partnership between the model and the brand.
In the video, you’ll get a close-up look at the two new styles: the FU-SCO Bikini Cut (the orange and black brief in the video) and the FU-SCO Power Trunk (the red trunk). The two new styles in the Philip Fusco video and upcoming photo campaign were “both inspired by my newest model, Philip Fusco,” Creative Director Fu Wu told The Underwear Expert.
The FU e=fu8 / Philip Fusco video is hosted on Fusco’s fitness and lifestyle Youtube channel PhilCity and below.[youtube http://www.youtube.com/watch?v=e3FQyXyI8cc&w=630&h=315]
Philip Fusco has been modeling and sharing on his fitness channel for a bit, and is starting to gain some real traction in the men’s underwear industry. He modeled for Andrew Christian a handful of times last season; if his success is anything like some other Andrew Christian models we know, we’re sure we’ll be seeing a lot of him. Weigh in on the new partnership in the comments below.
For more information about this brand: FU e=fu8