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Everybody jokes about tightie whities even though most men secretly have a pair. If you’re still rocking the tightie whities, this is how you do it right.
by Eric Ramirez 2xist, aussieBum, Exofficio, Hanro, N2N, Nasty Pig, Papi, Perry Ellis, Underwear TrendsRead More
The Underwear Expert hopes you’ll be in new swimwear this summer, whether your plans involve faraway destinations or famous beaches you could road trip to.
by Eric Ramirez 2xist, aussieBum, BaNG!, Cocksox, Freedom Reigns, Mundo Unico, N2N, Petit Q, Radical Energy, teamm8, Underwear TrendsRead More
More pride styles and swimwear take over the majority of the new arrivals! Check out what has happened this week in Men’s Underwear:June 2nd-June 8th, 2015!
by Colleen Hennessy Andrew Christian, aussieBum, BCNÜ, Blue Code, Boxer Briefs, Briefs, Crew Neck T-Shirt, Cycle Shorts, Freegun, Jockstraps, Mack Weldon, Male Power, Modus Vivendi, Mundo Unico, Muscle Shirt, New Arrivals, Obviously, Swim Bikinis, Swim Board Shorts, Swim Briefs, Swim Shorts, Tani, Tank Top, TrunksRead More
There isn’t a better way to get active than wearing gear that keeps up with you. The aussieBum X-Factor and X-Train Fits are designed to keep up with you.Read More
Pride month is upon us, check out sexy Pride themed styles, as well as more new releases! Check out this Week In Men’s Underwear: May 24th – June 1st, 2015:
by Colleen Hennessy Andrew Christian, aussieBum, Bikini, Bodyaware, Boxer Briefs, Briefs, Crew Neck T-Shirt, Cycle Shorts, Gregg Homme, Hawai, Jock Brief, Jockstraps, Malebasics, Mosmann, New Arrivals, Papi, Swim Bikinis, Swim Briefs, Swim Square Cut Trunks, teamm8, Tommy John, Trunks, XDress, XtremenRead More
Erick Wilson models seven pairs of underwear in this Underwear Expert exclusive by Jerrad Matthew, each worthy of throwing polka dots back in the spotlight.
by Eric Ramirez aussieBum, Croota, Erick Wilson, Happy Socks, JM, Levi's, Male Power, Perry Ellis, Underwear TrendsRead More
This week was a very busy one in men’s underwear! We had fourteen new arrivals alone! Check out this Week In Men’s Underwear: May 10th, 2015 if you dare!
by Colleen Hennessy Andrew Christian, aussieBum, Bodyaware, Boxer Briefs, Briefs, Diëtz, Freedom Reigns, Gregg Homme, Jockstraps, Jor, Levi's, Mosmann, Mundo Unico, New Arrivals, News, Pump, Thongs, Tommy John, Trunks, XtremenRead More
More About Aussiebum
Aussiebum is an Australian men’s swimwear and underwear brand, launched in 2001 by Sean Ashby who started the company when he couldn’t find the style of nylon swimwear he grew up with. All products are manufactured in Australia with the business run completely out of the company’s headquarters in a suburb in Sydney.
Since then, Aussiebum achieved international recognition for several products such as the Aussiebum Wonderjock range, which offers pouch support and enhancement, and the Essence collection, which contains vitamins locked in the fiber that releases through the skin. Joined by co-director Guyon Holland, Ashby created a new market by bringing back the classic speedo style while introducing vibrant designs.
Since starting out with only $20,000 in 2001, Aussiebum has grown to a multi-million dollar global enterprise, manufacturing over 150 different styles of products. The company has doubled in size each year since its founding.
Aussiebum Men’s Underwear offers a wide array of sporting colors, stripes and prints for its popular styles, which include:
- Aussiebum Briefs
- Aussiebum Boxer Briefs
- Aussiebum Jockstraps
- Aussiebum Trunks
- Aussiebum Boxers
Aussiebum Underwear also features a variety of comfortable fabrics such as bamboo, Egyptian cotton, nylon, polyester, cotton, modal and polyamide.
Aussiebum Underwear promotes its products through a distinctly cheeky advertising style. The brand turned heads in Australia with the remaking of the iconic Australian painting, Shearing the Rams, which depicts muscular men shearing sheep in just their underwear. Among gay consumers, Aussiebum models have become well-known for their good looks and chiseled physiques, especially when wearing the Aussiebum jock.
Revolutionizing the men’s swimwear industry, Aussiebum Swimwear offers fun, stylish designs and true artistry to its different styles, which include:
- Aussiebum Swim Shorts
- Aussiebum Surf Shorts
- Aussiebum Trunks
The Aussiebum swim collection features vivid and classic colors and hipster cuts while some ranges offer the Aussiebum Wonderjock pouch enhancement. Each of the Aussiebum swimwear designs is created using advanced graphics technology to produce clean lines and vibrant colors that won’t fade or run.