Andrew Christian is Back in Black

Andrew Christian is back in black with The Black Collection, and this promotional video featuring model Arad shows us everything we need to know about why this collection is exceptional. In the video, you’ll see Arad in the Black Collection Brief and Black Collection Boxer, two styles that feature the slimming Black Collection waistband and […]

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24 Hours in Wood

We all know that a great pair of underwear can take you pretty far, but a single pair isn’t sufficient for an entire day of living life at full tilt. For fans of Wood and for those for whom this serves as an introduction to the brand, 24 Hours in Wood describes how to utilize your […]

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Calvin Klein’s FX

A set of new arrivals from Calvin Klein augments this brand’s line of performance underwear, and it does so in style. Calvin Klein’s FX, the Power FX, Intense Power FX, and Energy Power FX are engineered to enhance your movement and also recover quickly, making them an exercise, active lifestyle, or just plain comfort staple. All […]

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Men’s Briefs

Most guys own a pair of men’s briefs, and for good reason. Men’s briefs are the most trusted and popular style of men’s underwear and come in a variety of different rises, designs and variations. They cover your entire backside and package, but leave the upper thigh and side of the leg exposed making them comfortable to wear under just about anything. Men’s briefs are perfect for guys who need support and prefer to keep everything in one place but don’t care for the excess fabric found in boxer briefs, boxers or trunks.

Originally sold in 1935 by Coopers, Inc. in Chicago, Illinois as an alternative to the backless jockstrap, men’s briefs quickly became popular for their simplicity and comfort. Today, there are more styles of basic briefs than ever before: bulge enhancing, butt enhancing, low, mid and high-rise, moisture wicking, etc. Men’s briefs are also available in an endless array of colors, fabrics, styles and unique designs.

As the most popular style of underwear for men, men’s briefs benefit from a huge selection of pouches. Due to the cut of the brief, the pouch in the style is more pronounced than in a boxer short, boxer brief, or trunk even. A contour pouch is the most common among men’s briefs, but hang-free and profile enhancing pouches are common as well. You’ll see these pouches in other styles of men’s underwear, but the effects of a specialized pouch will be most noticeable in men’s briefs.

Men’s briefs aren’t simply the tighty whiteys you grew up with, but an ever-evolving fashion industry staple.