The Underwear Expert has the newly released behind the scenes footage from the photo shoot for Calvin Klein’s new global multimedia campaign for its new collection Bold. The campaign, unveiled yesterday, debuts alongside the campaigns for the Calvin Klein Collection, ck Calvin Klein, Calvin Klein Jeans and Calvin Klein brands. The Spring 2012 Calvin Klein Underwear campaign launches […]
The Collection: NAME: Zen BOTTOMS: Street Jock, Slider, Active Sport, Punt, Army TOPS: Strong Arm Vee, Tank, Crew COLORS: Hint of Purple, Detergent, Simply Navy, Zippy Orange, Black, White, Red The Man: BUILD: Slim WAIST: 32 SIZE WORN: Medium COLOR WORN: Detergent with brown and silver accents The Basics: STYLE: Brief RISE: Low Rise ATTRIBUTES: […]
H&M announced yesterday it would debut a 30 second commercial during the 2012 Superbowl game to bring attention to its new David Beckham Bodywear for H&M line hitting stores Feb. 2. The spot marks both H&M and Beckham’s first forays into the biggest commercial line up of the year. The Swedish retailer, no stranger to […]
http://youtu.be/WrLSOdXqeks Dolce & Gabbana debuted their Fall & Winter 2012/13 menswear collection in Milan on Saturday. The setting? A make believe opera house complete with the voice of Pavarotti and the extravagant chandeliers reminiscent of the gilded age. Does the fashion house knows something about the future of the economy that we don’t? The collection […]
Now that Spring is.. well.. almost here, we wanted to whet your appetite with some of the fresh and exciting underwear that will be hitting the shelves soon. Here’s a recap of the Spring 2012 2(x)ist Fashion Show from last Fall.
Ok, maybe not breaking news, but definitely appalling. In a surprising study by Mintel, we’ve learned that a whopping three quarters (78%) of British men do NOT change their underwear every day. Preferring to wear underwear for up to four days in a row, we’re prone to believe that maybe a quarter of British men […]
Are you a fan of the C-IN2 Zen collection? The underwear company has a replenishment delivery hitting stores within the next two weeks with some updates to the design and construction of the line. This will be the second update to the collection since the brand removed the trophy shelf and added some cotton to […]
We met with Gregory Sovell, Creative Director and Founder of C-IN2, for a glimpse into their latest collection. Pop Colors Pop Stripes, is heavy in blue, green and gray, and is being delivered to stores this week. The line has some very exciting departures from traditional C-IN2 underwear. The line is more simplified with lighter accents, […]
The Underwear Expert has been given an exclusive glimpse at the behind the scenes photo shoots for Gregg Homme’s newest collection. Nick Gross, the model who’s received tons of attention for his recent videos and photos for Gregg Homme, wears the “outrageous” collection in some precarious and heat inducing shots.
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