Obviously’s newest campaign features the Obviously’s AnatoMAX Downtown Collection and takes us downtown to a shoot of relaxed and candid poses in a soft-lit condo. At home in several of the collection’s briefs, boxer briefs, and trunks, the model gazes out the window, and sips coffee in bed.
One look through this set of photos reveals the skill of the photographer in capturing the simple elegance of Obviously’s Downtown Collection. This shoot takes us through the day of a man who knows when it’s time to pick up the phone and get something done, or pick up a book and turn the ringer off. We see scenes showing off this sheer and sleek underwear among the kind of minimalist decor that sums up Obviously quite well: stylish flat colors, clean lines, form-fitting and flexible.
This collection of photos shows us how Obviously’s Downtown Collection is meant to be worn: everywhere and all day, the home, office, or home-office, morning and night. This downtown pad reflects the versatility of the Downtown Collection. You may feel like you need to get dressed at some point, but don’t be too hasty. This set of photos suggests that you might not have to. When you’re downtown with Obviously, you may have all you need.
Where do you wear Obviously’s Downtown Collection? What’s your favorite style? Let us know in the comments below or by tweeting us @underwearexpert.
For more information on the brand: Obviously
You can find this look and more at their site.
Photo Credit Obviously
Sponsored by Obviously