About The Brand: Clever

About The Brand: Clever

Clever, or Clever Moda, is a Colombian underwear brand that launched more than 10 years ago in 2004. The brand’s aesthetic is a broad one, ranging anywhere from revealing materials, such as sheer mesh, to more casual cotton pairs with athletic attitudes. But one thing you can count on Clever to deliver every time: a stylish, fashion-conscious design.

No matter which underwear silhouette you prefer, you can find it built with vibrant colors and an eye-catching je ne sais quoi in all of Clever’s collections – both underwear and swimwear included. The brand’s designers are continuously researching new fashion trends and infusing them with their South American style. Clever’s consumers are in-the-know when it comes to fashion, and each of Clever’s collections keeps their high standards in mind. Several of those collections even bring a fiery sense of fun into the mix.

In the eyes of The Underwear Expert, Clever is known first and foremost for being fashionably wild… or is it wildly fashionable? Our exclusive Clever photoshoot by Jerrad Matthew featured model Aaron Valenzuela in some of the Clever’s more jaw-dropping 2015 looks. Transparent nylon sheer was used discretely (for lack of a better word) to give certain looks a more provocative appearance. Others had provocative silhouettes such as jockstraps and thongs. Others were ever more distracting with a denim-printed polyester for a sexy optical illusion.

Each of Clever’s fabrics – cotton, nylon, polyester – are all made to have a form-fitting design. Whether it’s sheer mesh or a sleek microfiber, stylish men go back to Clever for their consistently flattering looks. The fit will either bring out the athletic design of the everyday pairs, or turn up on the heat on the sexier teases of skin.

Did you learn anything new from this About The Brand: Clever? Is Clever one of your go-to brands for date night underwear? Let us know in the comments below or tweet us @underwearexpert.

For more information on this brand: Clever

Photo Credit: Jerrad Matthew Exclusively for The Underwear Expert

Model: Jared North

Sponsored by Clever


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