The Underwear Expert liked several things about Tani’s redesigned site. The online store is more welcoming now with an improved and simplified design. And making that welcome a warm one is model Patrick Frost. He’s got some icy blue eyes that make his name all the more appropriate. He’s also got the clean-cut, dapper thing going for him – just like your typical Tani man would.
Photographed by Aydin Arjomand, Patrick Frost graces the redesigned site’s homepage, as well as those under the tab “The Tani Difference.” Essentially the brand’s About section, it reads like the Sparknotes for everything that makes Tani a luxury brand: their fabrics, their cuts, and their functions. Take it from us – these are the best places to sneak a peek at Patrick’s drop-dead sexy physique (aside from the gallery below). Sure, the other shots provide us with glances at his handsome face, but The Underwear Expert is a sucker for muscles. Check out the Fabric, Form, and Function pages to see Patrick Frost getting physical. He balances on his hands in one to show his strength. And in another, he bends over backwards to show just how well Tani’s fabrics, and his muscles, can move.
Patrick Frost models the SilkCut Brief across the new Tani Online Store and in the gallery below. If there were a single pair that screamed “Tani,” this would be it. It’s their quintessential look that keeps every promise that Tani makes as a brand. It’s sophisticated, and it’s straightforward, making it one of those pairs that excels with simplicity. The waistband also has a slight shimmer you may not notice against Patrick Frost’s glowing skin.
What do you think about Tani model Patrick Frost? Have you checked out the brand’s redesigned online store? Let us know in the comments below, or by tweeting us @underwearexpert.
For more information on this brand: Tani
Photo Credit: Aydin Arjomand for Tani
Model: Patrick Frost
Sponsored by Tani