This past week we saw a slew of new looks pop up on the men’s underwear market. Actually, not all of it was underwear — there were also many pairs of swim trunks and even some socks! The range went from conservative to daring and from neutral colors to lively color updates. Read further on to find out what the best was in this week in men’s underwear — April 30 2014
2(X)IST announced the launch of their Prints collection which is made up of colorful horizontal stripes and digital camo designs.
Andrew Christian has been releasing loads of swimwear over the last few weeks. This week the L.A. based brand released two new style of board shorts, the Nautical and Diver collections.
Atelier DT premiered two different styles of underwear that are printed with stars, check out the Jockstraps and Low-Rise Briefs.
Bodyaware’s Lace collection will get you in the mood for spring with its pastel colors and floral lace fabric.
C-IN2 had a color update this past week with their ever so popular Pop Color collection. The collection is now available in Picante, Skydive, Purps and Wink color options.
Calvin Klein had a big week! This iconic fashion brand had three new collections: the Global Sport collection just in time for the World Cup, as well as a Luxe Trunk and CK One Micro collection.
Clever took us to the crystal beaches of the Mediterranean with its Greek inspired Mesh Brief.
Hugo Boss’ Side Logo collection had a few updates of colors and designs.
Jam prepares us for 5 a.m. 20 mile runs with our platoons from their Army Trunk Camouflage collection.
Pikante is keeping things HOT with their Apollo Jockstrap which has an exposed rear and covered sides.
Tommy John wants you to walk through your day in comfort. Forget having to fix your socks every 10 steps by wearing the Ultimate Stay-Up Socks collection.
Photo Credit: 2(X)IST, Bodyaware, Andrew Christian, Calvin Klein, Atelier DT and C-IN2