We were given backstage access to the Parke & Ronen Spring 2014 show for New York Fashion Week, and this was one backstage opportunity we did not want to miss. The show was held on September 6th in the West Village at Industria Superstudios.
Parke & Ronen are a contemporary menswear clothing company, but our relationship with the brand was mostly founded on their innovative swimwear pieces and collections. We were very impressed by the entire collection, but the scene that happened backstage before the models stomped the runway was the most eye-opening.
Walking backstage, the air was filled with testosterone as the models were running between makeup and test shots, only wearing Parke & Ronen white briefs. The model selection for this crop of 23 guys was not taken lightly, for Parke & Ronen spent time to handpick the boys individually, which you can see in this video.
The very handsome models didn’t seem fazed by the amount of press vying to capture the perfect BTS pictures of them. Many of the boys were just trying to get into the zone by chilling out to their music, jabbing each other for who needed more makeup, chatting on the phone with family and friends or just simply relaxing on a couch. We’re sure that some of them were taking in the entire scene just as we were.
As the guys prepared, we were given full access to capture whatever shots we could, and we totally took advantage of it. We were able to get a bunch of candid shots, but we’d think you would agree, some of these guys seem to strike poses 24/7 . In the slideshow below you will find the pictures we were able to capture amidst the chaos minutes before the music was turned up and the lights were dimmed. Showtime.
If you enjoyed our BTS post on the Parke & Ronen Spring 14 show, look forward to our full coverage of the complete collection. Let us know what you think about Parke & Ronen’s model selection for their Spring ’14 NYFW show by tweeting @underwearexpert.
For more information on this brand: Parke & Ronen