Australian-based Miroslav updates its Sport collection with a distinguished new color. Currently available, the Miroslav Sport collection, which features a low-rise brief ($45 AUD) and boxer brief ($50 AUD), is being offered in apricot.
Suitable for warmer climates, the Miroslav Sport range is made from Australian cotton that is locally sourced and offers a breathable, lightweight feel. Consisting of 95% Australian cotton and 5% elastane, the brief and boxer brief fit comfortably and will last for many wash cycles, according to the brand.
“The core benefit of the product is quality,” said Andrew Scott, Miroslav’s head of marketing. “We knew we had to do more than put a model in the underwear to communicate that. While the benefit is a pragmatic one, we’ve tried not to take ourselves too seriously.”
In addition to apricot, the range is also offered in lime and papaya. “I completely fell in love with apricot,” Miro, designer of Miroslav, told The Underwear Expert. “Although this is not an usual color for underwear, once you try those on you won’t let them go. I haven’t. Together with the lime and papaya, Miroslav Sport looks very fun and playful as well as very fashionable”
The Miroslav Sport collection is available in S-XL.
For more information about this brand: Miroslav
Sport low-rise boxer brief ($50 AUD)
Sport low-rise brief ($45 AUD)