CURVExpo, a trade show representing designer lingerie, men’s underwear and swimwear in North America has just been bought by Eurovet, a leading global lingerie and swimwear tradeshow organizer, which increased its stake to 100% from the 30% it had held since 2008.Read more ›
US trade officials are pushing a Made in America campaign and calling out the fashion industry in hopes of bringing more manufacturing jobs stateside.Read more ›
“Andreas Nill, Mars Mink, Frank Retsch and Friedrich Stoller are the four young men, that start out to let the fresh breeze of the alps through their customers crotches,” says Diego Barberi’s press release. And like clockwork, these Diego Barberi guys are back with more pictures, this time displaying their Edition II line of trunks, in new colors and with even more Alpine designs.Read more ›
ES Collection, the smokin’ Spanish premium men’s underwear brand, and Addicted, teamed up with LA Jocks, one of its US retailers to throw a great party last Saturday, March 31st and it was a real fiesta! Sadly, we weren’t able to get out to Los Angeles, but we did get exclusive access to the photographs. Take a look!Read more ›
Swiss brand Diego Barberi was created, according to the story cooked up by their marketing department, when four young, drunk Swiss men during an après-ski in St. Moritz heard the name of “the well known local top dog,” of that resort town, whose sonorous name compelled them to start an underwear brand.Read more ›
Rufskin, one of the hottest underwear brands around, just opened a flagship storefront in Manhattan’s Chelsea neighborhood. Read about it here and check out some photos from their just launched store here. We’ve thrown in some Rufskin photographs, too. Enjoy!Read more ›
Underwear Fashion News from the Experts
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