Read on for our roundup of this week in men’s underwear, October 30 2013.
Supa fun underwear brand, Supawear has just recently launched the newest addition to their collections, the Supawear SUPA-SUPA collection.
Over the past month, numerous brands have been releasing athletic inspired underwear in anticipation for the popular sports that begin around this time of the year.
Aussie underwear and swimwear brand brings you a colorful and playful video for their Supawear 2013 campaign video.
Check the list below for the hottest new releases this week in men’s underwear, October 9 2013.
The Supawearr Gymwear collection is functional, versatile, comfortable and bright. While wearing it, you’ll get looks at the gym as well as on the street.
With its new Supa-Fly short collection, Supawear has created a colorful durable short that won’t fade into the background. The short is multifunctional, crossing the thresholds of loungewear, beachwear, and gym wear.
Several underwear brands present bright, cheery shades of yellow for the spring and summer. From hopeful yellow to sun yellow, this season’s range of yellow underwear gives us reason to cheer.
Supawear introduces its new collection of brightly colored underwear. Currently available, the Supawear Supa-Fly range features an assortment of colors inspired by the sights of summer such as lemonade and berries as well as the bright sun and clean skies.
So many stellar companies in Australia are entering the market with great new collections, here we round up ten of the best Australian underwear brands.
SUPAWEAR’s SUPA-DRIVE mid-trunk takes underwear to the next gear with its fun, flirty, yet sleek and sexy look; this line is perfect for a fun night out.
The SUPAWEAR underwear’s SUPA-DUPA brief fulfills our boyhood fantasies of wanting to become a comic-book superhero with its youthful look and snug fit.
SUPAWEAR, the new underwear brand launched by Australian producer 2EROS, releases its first swimwear collections.
SUPAWEAR, the new underwear brand from Australian brand 2EROS, introduces the SUPA-MAN collection.
SUPAWEAR, the new underwear brand from Australian brand 2EROS, offers SUPA DRIVE, a colorful range that features a mid-trunk in magenta and cyan and a trunk in blue and red.
More About Supawear
Supawear is an Australian men’s underwear and swimwear brand that was conceived from the creators of 2Eros. Founded in 2012, Supawear provides men with sexy, fun and affordable essentials designed to make them feel like superheroes. The brand prides itself for offering “supa” quality and design, which is most definitely “not for the ordinary.”
Jason Hoeung, creative designer of Australian-based 2Eros, oversees the creative design for the Supawear brand. Hoeung, who studied graphic design at KVB Institute of Design and grew up with parents who owned a clothing company, attempts to translate the stylish, timeless and functional design of his other brand’s swimwear and underwear collections to the Supawear brand.
Supawear’s underwear collection comes in three basic styles: brief, trunk and mid trunk. The swimwear range comes in low-rise briefs. Supawear offers a variety of youthful, bright and superhero inspired color palettes as opposed to the typical, mainstream choices of men’s underwear and swimwear. The brand aims to create consistently unique and strikingly fashionable designs similar to the success of 2Eros.
In July 2012, Supawear released its first collections of underwear and swimwear including but not limited to the Supa-Man, Supa-Dupa and Supa-Sonic collections. The men’s underwear range is considerably priced ranging from $18-$24. The Supawear underwear collection is made from a soft fabric blend of cotton and features a bold representation of the Supawear logo.
In addition to offering men’s underwear and swimwear, Supawear offers a collection of matching caps with plans to expand its accessory line in the future.