D.Hedral

on May 14, 2013 at 6:00 pm / in Behind the Scenes, D.Hedral, Daniel Jaems, News, Thom Evans

Sneak Behind the Scenes with Thom Evans for D. Hedral

Sneak a peek behind the scenes with these Thom Evans photos of the rugby player turned underwear model on set for his ongoing sun-soaked D.Hedral campaign.

on May 2, 2013 at 3:00 am / in D.Hedral, New Arrivals, Swim Briefs

D.Hedral Introduces Rear-Enhancing Swimwear Line

D.Hedral introduces its first swimwear collection that features the brand’s patented Anglefit technology. Available early May, the D.Hedral Beachwear range consists of swim briefs that will soon boast a rear contour that is designed to create an improved and more tailored fit of your butt.

on April 24, 2013 at 4:00 pm / in Boxer Briefs, Briefs, D.Hedral, New Arrivals

D.Hedral Introduces Seamless Underwear Range

D.Hedral introduces its new range that incorporates the latest advances of seamless underwear with the added benefit of the brand’s signature Angelfit technology. Currently available, the D.Hedral Seamless collection consists of a brief and boxer brief.

on April 22, 2013 at 2:00 pm / in D.Hedral, Daniel Jaems, Highlight, News, Thom Evans

Thom Evans D.Hedral Campaign Heats Up

The steamy Thom Evans D.Hedral campaign heats up with additional photos of the former rugby player turned model and actor in pairs from the seamless men’s range of the brand’s Spring/ Summer 2013 collection.

on February 16, 2013 at 6:34 am / in D.Hedral, Trunks, Underwear Reviews

D Hedral Leon Trunk

A modern style for all-around wear, the D Hedral Leon Trunk features the brand’s patented AngleFit technology, which accentuates the contours of your butt. This technology employs a customized Y-shape in the back for different body types (wider for smaller, less so for fuller–135° for slim, 115° for average and 95° for full).

on January 24, 2013 at 12:00 pm / in D.Hedral, Daniel Jaems, News, Thom Evans

Thom Evans for D.HEDRAL

The new Thom Evans for D.HEDRAL campaign represents the first time the ex-rugby star has appeared as the spokesmodel for an underwear and swimwear brand.

on December 3, 2012 at 6:00 am / in Briefs, D.Hedral, New Arrivals

D.Hedral Gigolo Joe Color Update

D.Hedral, an Italian underwear company, updates its stylish Gigolo Joe collection with two new color accents. Currently available, the D.Hedral Gigolo Joe range of briefs is now offered with black or military green.

on September 25, 2012 at 8:00 am / in Arnaldo Anaya-Lucca, Briefs, D.Hedral, Daily Packages, Oliver Cheshire

Oliver Cheshire Looks Pristine

Wearing D.HEDRAL briefs, Oliver Cheshire posed for photographer Arnaldo Anaya-Lucca.

on August 23, 2012 at 8:00 am / in D.Hedral, Daniel Jaems, Emporio Armani, HOM, Model Photos, Polo Ralph Lauren, Thom Evans

Thom Evans Gets Obsessed

FTAPE releases a segment of their “Obsession” series which celebrates masculinity and underwear.

on August 3, 2012 at 8:00 am / in Aaron O'Connell, D.Hedral, Daily Packages, Daniel Jaems

Aaron O’Connell Gets Vertical in Purple

Is D.HEDRAL’s Aaron O’Connell laying down or did we flip the pic? Find out in today’s Daily Package.

on July 19, 2012 at 8:00 am / in D.Hedral, Shop Talk

Plump Your Rump With D.HEDRAL

D.Hedral has literally invented the wonderbra for the male booty. Custom designs for each body type in awesome and comfortable designs. Find out more about the technology behind the brand in this exclusive interview.

on June 25, 2012 at 3:00 pm / in Aaron O'Connell, D.Hedral, Daniel Jaems, Model Photos

Aaron O’Connell for D.HEDRAL

Shot in London by Photographer Daniel Jaems, Aaron O’Connell sports the Italian underwear brand D.HEDRAL’s spring and summer wares.

Founded in Bologna, Italy in 2011, D.Hedral provides new advances to the technological design of underwear. The brand’s truly innovative underwear cuts and designs push them far off from mainstream designers. At the same time, D.Hedral underwear provides an amazing, classic and stylish aesthetic.

D.Hedral has a patented underwear design that brags to “fit the wearer’s bum perfectly (whether slim, average or large build),” and it produces incredible results. The patented design is called “Angle Fit” technology, and it is implemented into every pair of D.Hedral underwear. The design technology revolves around different shapes and elasticity, modifying the fit of the underwear based on the wearer’s preference and body shape.

“Think of D.Hedral underwear as the equivalent to buying a made-to-measure shirt,” according to the brand. D.Hedral actually put science and algorithms to the test in its underwear, linking the cuts, sizes and angles to match the body’s shape and volume. It is truly revolutionizing the underwear industry, yet D.Hedral is the only brand with the patent, and therefore, the rights to do it.

Available in briefs and trunks, D.Hedral makes its underwear from the finest Italian fabrics, all of which are tested to ensure comfort and quality. While the trademark structure stays the same (as it totally should), D.Hedral underwear’s design color options change with collections, as new products are released every two to three months. With its patented Angle Fit lift technology, anyone can see how amazing D.Hedral underwear fits and feels, pants on or off!