The PPÜ Brief 1374 is far from your typical brief. For one thing, they are much sexier — thanks to straps that show skin and give each pair an erotic touch.Read More
The Obviously Essence Collection is a new premium range that brings out the best of this Australian brand, stripping their style down to its very essence.
When you need a reliable pair of underwear the Bodyaware Soft Rayon collection has you covered. Mix and match this great line with your normal wardrobe.Read More
The WildmanT Apollo line of briefs and jocks will add ease and grace into your daily routine. It may even give you wings. Check out why you should try it!Read More
The new Manview Campus Basics Collection includes three styles with small details that would place them in the highest percentile of Underwear Basics 101.
The Freedom Reigns Nexus Pro Collection is the brand’s performance line for FW14. Every underwear within it is made from a 95% modal, 5% spandex material.
The winter cold has nothing on the Gregg Homme Heatwave Collection. The range will easily defrost any winter slump, and spice up your underwear collection.
Most guys own a pair of men’s briefs, and for good reason. Men’s briefs are the most trusted and popular style of men’s underwear and come in a variety of different rises, designs and variations. They cover your entire backside and package, but leave the upper thigh and side of the leg exposed making them comfortable to wear under just about anything. Men’s briefs are perfect for guys who need support and prefer to keep everything in one place but don’t care for the excess fabric found in boxer briefs, boxers or trunks.
Originally sold in 1935 by Coopers, Inc. in Chicago, Illinois as an alternative to the backless jockstrap, men’s briefs quickly became popular for their simplicity and comfort. Today, there are more styles of basic briefs than ever before: bulge enhancing, butt enhancing, low, mid and high-rise, moisture wicking, etc. Men’s briefs are also available in an endless array of colors, fabrics, styles and unique designs.
As the most popular style of underwear for men, men’s briefs benefit from a huge selection of pouches. Due to the cut of the brief, the pouch in the style is more pronounced than in a boxer short, boxer brief, or trunk even. A contour pouch is the most common among men’s briefs, but hang-free and profile enhancing pouches are common as well. You’ll see these pouches in other styles of men’s underwear, but the effects of a specialized pouch will be most noticeable in men’s briefs.
Men’s briefs aren’t simply the tighty whiteys you grew up with, but an ever-evolving fashion industry staple.