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Commonly associated with sunshine, optimism and tulips, the color yellow made its way through a variety of underwear collections this season. Yellow has always been a popular fashion color for the spring season. But several underwear brands found original sources of inspiration for this bright, cheery color while others updated their mainstays with yellow. From hopeful yellow to sun yellow, this season’s range of yellow underwear gives us reason to cheer.
The sun-bleached shores of exotic locations heavily influenced the creative thinkers of various underwear collections. While vacationing in the Mediterranean last year, Gregory Sovell, creative director of C-IN2, encountered the brightly colored scenery and came up with hopeful yellow for the C-IN2’s Pop Colors collection. “The once bright colors were slightly bleached away from the sun, leaving the perfect ‘sun kissed’ hues behind,” said Sovell. The tropical scenery of Hawaiian beaches influenced Calvin Klein Underwear’s theme for the spring season. The brand’s X-Micro collection prominently features yellow tail.
Inspired by superhero colors, Australian-based underwear brand Supawear infused a burst of sun yellow to its new Supa-Fly brief. The collection also bursts with a woven shiny waistband that features contrast colors and two shiny images of wings on both sides of the Supawear logo. Another brand influenced by the color is Nasty Pig. This New York City-based brand relaunched its range of core jockstraps with the addition of yellow. Primary yellow has “always been popular with our customers and we knew [it would] be hot for this style,” said David Lauterstein, co-founder and CEO of Nasty Pig.
In addition to tropical shades of yellow or comic book hues of yellow, some underwear brands went for natural depictions of yellow inspired by the iconic color of lemon. Andrew Christian punched up the Tighty Whitie Punkd collection with lemon, and Papi added lemon light to its Meshing Around collection.
Anyone who is anyone is wearing yellow for the spring and summer. Have a look-see of these cheery shades of boxer briefs, briefs, jockstraps and trunks:
Andrew Christian Tighty White Punked Brief ($10), available at Andrewchristain.com
Supawear Supa-Fly Brief ($22)
C-IN2 Pop Colors Low No-Show Brief ($20)
Nasty Pig Core Jockstrap ($20)
Papi Meshing Around Brazilian Trunk ($22)
Calvin Klein Underwear X Micro Low-Rise Trunk ($30), available at Freshpair.com