UNDER Underwear’s Goes for the Gold


UNDER Underwear introduces a new dimension to the luxury men’s underwear market with the mid August release of the limited edition 9 ct. gold button boxer brief. The classic ecru waffle boxer (£100) features the addition of two solid gold buttons on the fly.

Based in London, UNDER Underwear produces collections of premium quality (100% cotton) with an emphasis on design and contemporary culture to match the care and attention that the well-tailored man gives to his outer wardrobe.

“Each piece within the collection has been immaculately conceived and exceptionally well crafted to deliver an ensemble of modernist form,” says Kieron Hurley, founder of UNDER Underwear. The line is available in S-XL.

For more information about this brand: UNDER Underwear