Archive for May, 2012

Trouble Down Under
on May 31, 2012 at 8:00 am / in News

Trouble Down Under

Businessweek reports that Australian retail sales have unexpectedly dropped recently, with a 1% decrease in department store sales. In response, Pacific Brand’s stock, having bounced back from it’s February dip, has once again gone down under and returned to it’s former troubled levels.

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Calvin Klein To Sponsor Barclay Center
on May 31, 2012 at 8:00 am / in Calvin Klein Underwear, News

Calvin Klein To Sponsor Barclay Center

Calvin Klein has thrown their hat in the arena–the Brooklyn Nets arena, to be exact. A multi-million dollar sponsorship deal will see Calvin Klein, subsidiary of PVH Corp., take charge of a 700 seat VIP area, otherwise known as the “Calvin Klein Courtside Club.”

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McKillop U/W Denim Jock
on May 31, 2012 at 8:00 am / in Jockstraps, Mckillop, Underwear Reviews

McKillop U/W Denim Jock

If you’re looking for a unique and modern spring jock, run don’t walk to pick up this Limited Edition McKillop Denim Jockstrap. It’ll provide you with a one of a kind look and leave everyone that sees you in it in awe. A fine mash-up between comfort and design, this jock was made to deliver. Good work, McKillop, and you, get yours today.

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The Amazing ES Collection
on May 31, 2012 at 8:00 am / in Daily Packages, ES Collection

The Amazing ES Collection

Check out Thursday’s package courtesy of ES Collection.

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Juan Esteban for Joe Snyder
on May 31, 2012 at 8:00 am / in Joe Snyder, Juan Esteban, Model Photos

Juan Esteban for Joe Snyder

Juan Esteban sizzles in these photos for Joe Snyder’s Pride Frame collection. Check them out and let us know which is your favorite!

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Joe Snyder: Stronger Than Ever
on May 31, 2012 at 8:00 am / in Joe Snyder, Juan Esteban, Videos

Joe Snyder: Stronger Than Ever

Joe Snyder has been a brand in the making since 1958, no small feat in the men’s underwear industry. The brand celebrates its exceptional heritage and longevity with a new collection, Pride Frame, in a video titled “Joe Snyder: Stronger Than Ever 2012″ featuring Juan Esteban.

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Marky Mark Gets Dark
on May 30, 2012 at 11:29 am / in Celebrity Underwear Sightings, Jockey, Mark Wahlberg

Marky Mark Gets Dark

Mark Wahlberg sure does have a thing for his Jockey underwear. He sported the same black Jockey briefs he wore a few weeks ago while getting a spray tan Tuesday.

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Cary Farrow IV in Baskit Light
on May 30, 2012 at 8:00 am / in Baskit, Cary Farrow IV, Model Photos

Cary Farrow IV in Baskit Light

Cary Farrow IV lightens up Baskit’s Light range with photographer Troy Wise. Take a look – just try not to pass out.

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Baskit Goes All American
on May 30, 2012 at 8:00 am / in Baskit, New Arrivals

Baskit Goes All American

Baskit has a new line of bottoms shipping this month, and they’re all manufactured in Denver, Colorado. Guess what they’re called?

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SLY Sweeps Into UK
on May 30, 2012 at 8:00 am / in News, Sly

SLY Sweeps Into UK

Australian underwear brand, SLY, has been making major waves recently, expanding their availability to over 300 retailers in the past 12 months. Now, they’ve hit the UK with designs appearing at the retail chains USC and Surfdome.

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BRIEF DEBRIEF: Cole
on May 30, 2012 at 8:00 am / in Boxer Briefs, Boxers or Briefs, Hanes

BRIEF DEBRIEF: Cole

Brief Debrief, wherein The Underwear Expert ventures out to ask random guys to pull down their pants. Amazingly, some do! Here, we Debrief an Artist from New Orleans.

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Hanes Goes Tagless
on May 30, 2012 at 8:00 am / in Hanes, News

Hanes Goes Tagless

One of America’s top-selling underwear brands is going tagless. According to a press release yesterday, Hanes is removing those pesky tags across their entire brief, boxer, and boxer brief lines.

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Steven Brewis: Big Red
on May 30, 2012 at 8:00 am / in Daily Packages, Steven Brewis

Steven Brewis: Big Red

Steven Brewis takes our article on red underwear to heart! Have you found your lucky pair of red yet?

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BRIEF DEBRIEF: Michael
on May 29, 2012 at 8:00 am / in 2xist, Boxer Briefs, Boxers or Briefs

BRIEF DEBRIEF: Michael

Brief Debrief, wherein The Underwear Expert ventures out to ask random guys to pull down their pants. Amazingly, some do! Here, we Debrief Michael from Chelsea.

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Jean Carlos in Diesel
on May 29, 2012 at 8:00 am / in Daily Packages, Diesel, Jean Carlos

Jean Carlos in Diesel

Tuesday’s Daily Package photo brought to you by Diesel’s Spring / Summer 2012 men’s underwear campaign.

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